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Letter from the President of Disk-Store



Dear Disk-Store visitor,

I want to tell you the story behind this line of products.

I had a problem. My wife and I have three boys, and we all like to listen to music. We have CD players in the living room, kitchen, office and in the boys rooms as well as in both cars. We had piles of CDs in their jewel cases almost everywhere in the house. To neaten up the CD mess, we tried almost every kind of CD holder, case, or rack we could find. I still was not satisfied.

The problem was the amount of space a CD takes up with the jewel case. The other problem was the jewel cases broke easily and got separated from the CD. When that happens there is no place to store the CD to protect it from scratches. So in addition to piles of CDs we had stacks of CDs without jewel cases.

We also got a DVD player for the family for the holidays. Well, if I thought the CD jewel cases were bad, the DVD cases were twice as bad. Now, we don’t have very many movies, yet but I can see the problem cropping up on DVDs too.

I searched the Internet and could not find a thing to solve our problem. Months went by and finally my wife saw a binder with inserts to hold CDs in a catalog. I was very happy at first but when the product came I was disappointed because the CD inserts were flimsy and the notebook was too fancy. The cost was through the roof. Each binder held only 20 CDs with their liner notes and cost $40! We would be out many hundreds of dollars to house our family’s CD collection (not to mention our DVD collection).

I liked the idea but didn’t like the way it was executed and priced. Since I have a background in manufacturing I thought I could do better myself. After a few tries we came up with great products for CDs and DVDs, at fair prices. Our friends and our kid’s friends had the same problem. In fact, when our friends saw what we were doing they wanted inserts for their own collections. Since we had to make thousands at a time I thought I’d offer them to the public via the Internet.

We built these inserts out of over 7-mil thick industrial strength vinyl. This is twice as strong as the one in the catalog. It is a special texture to insure the disks don’t stick. Each insert has a locking strap so that whichever way you hold the binder your valuable CDs and DVD are secure. The liner note pocket on the DVDs is extra wide to take the largest graphic booklet. In short, these inserts are designed to solve problems without breaking the bank!

Did I tell you about the reduction in storage? One of the great byproducts was the reduction in storage for our music. The 2-sided CD insert can store 50 CDs with liner notes in 2” of shelf space. That compares to 19” of shelf space needed to store the jewel cases. Our entire collection of DVDs fit into a 1 ½” standard loose-leaf binder.

We decided you could pick the level and size binder you want. The boys picked standard loose-leaf binders with covers that they could decorate. We use a wood grained plastic binder with a card pocket on the back that we bought at a local office store. You can get thin ones for a few CDs or DVDs or wide ones that will hold a hundred or more disks. The binders can cost as little as $2.00 or you can get custom decorated keepsake binders for upwards of $50.

The beauty of the system is that you can have notebooks near each CD player. Move the inserts to the CD player where you want to hear that music. We even keep a binder with inserts in the cars. No more piles of jewel cases and no more CDs without jewel cases getting damaged.

Another idea occurred to me. We have several computers and I’m always looking for the original CD, the booklet or the serial number for Windows® or application software. Now using the CD holders and insert envelopes I have a way to store all of the software CDs and DVDs, booklets, official licenses, receipts, upgrade E-mails, in a binder for each machine. When my ISP saw this he flipped and ordered enough for each of his servers. This system reduces the overall space and provides organization.

One thing that is important to me is the way I conduct business. These CD and DVD inserts and software pouches are guaranteed. In fact, they are unconditionally guaranteed. The unconditional guarantee is simple: If you don’t like any Disk-Store product, just return it within 30 days and we’ll give you a cheerful and immediate refund (or credit to your credit card). That's it!

Thank you

Joel Levitt

PS This is a product that you have to try it to see how much space it saves and how useful it is. With the unconditional guarantee there is no risk. The reward will be a storage and organization problem solved.

JL